How to Use an Email Validation API to Improve Your Marketing Campaigns
March 7, 2023
Email validation API services help improve your marketing campaigns by removing bad email addresses from your database and improving deliverability. By integrating these tools into your website or app, you can easily verify and clean emails before they are sent out to your audience, which will drastically reduce bounce rates.
The best email validation APIs use a range of verification methods to identify and remove bad data from your database. This includes checking syntax, domain and MX records and a range of other verification processes to ensure you have a clean list and a healthy sender reputation.
Syntax checks a user’s address to see whether it has the correct format and looks for common misspellings, typos or other issues. This is a critical step in email verification, as incorrectly entered or misspelled emails can be difficult to unsubscribe from, as well as cause your brand damage.
A good email validation API will also check the MX record of the email address to see if it’s actually valid, which is essential if you want to avoid sending out spammy or phishing emails to your audience. You can also get a report of all the emails you have verified to see if there’s any high-risk addresses in your list.
The API is simple to use and works quickly. You can integrate it into your registration or sign-up forms to ensure that every email address is validated in real time.
You can even submit a list of email addresses in bulk for verification. This is a useful feature if you need to check large quantities of email addresses and don’t have the bandwidth to wait for them all to be processed.
Xverify is an email verification API that combines superior data intelligence and a streamlined interface to provide accurate email verification for a wide range of global domains. It can separate safe email from unsafe ones within seconds.
It can also detect disposable email addresses, phishing scams and honeypots. With a quick GET request, you can check if an email is genuine or if it’s likely to be spam.
The service supports integration with a wide variety of platforms, including WordPress, Hubspot, Formstach and Zapier. It also has a flexible pricing plan that allows you to pay as you go, starting at $10 per month for up to 100 emails.
A good email validation solution should support a number of different file formats. This is important for large or complex email lists, which can be hard to clean up in a timely manner. The API accepts a variety of file types and supports batch processing as well, making it ideal for removing bad addresses from your email lists.
In addition, some email verification APIs can sort by submission date to make it easier to find the most recent jobs. This is especially useful for identifying older and potentially problematic jobs that should be deleted before they can cause harm to your database.
The best email validation APIs support a variety of file formats and can process them efficiently, even with a small number of emails to verify. They also have a number of settings that allow you to customize the way the service works with uploaded files, including email verification options that depend on the type of media being submitted.